Lead Insights Business Partner - Consumer Insight

As Lead Insights Business Partner, you will act as the senior insight adviser to marketing and business leadership, translating customer, market and performance data into actionable recommendations., * Leading insight strategy across Brand & Communications, Retail and Voice of Customer programmes.

• Acting as a trusted strategic partner to senior stakeholders, influencing decision-making at director level and above.
• Developing frameworks for brand tracking, campaign effectiveness and marketing measurement.
• Integrating market research, customer insight and analytics to deliver a holistic view of customer behaviour.
• Working closely with analytics, econometrics and data teams to maximise the value of insight initiatives.
• Managing agency partnerships and ensuring the right research approach is applied to key business questions.
• Driving the transformation of the insights function, improving methodologies, operating models and ways of working.
• Leading, coaching and developing a team of insight professionals.
• Delivering clear, compelling storytelling that drives commercial action and business outcomes.

• Strong leadership experience in Consumer Insights, Customer Insight or Market Research.
• Experience partnering with senior stakeholders and influencing strategic business decisions.
• Deep understanding of consumer behaviour, brand performance and marketing effectiveness.
• Commercially focused with the ability to translate complex insights into practical recommendations.
• Experience leading teams through change, transformation or capability development.
• Strong stakeholder management, communication and presentation skills.
• Experience working within large consumer-facing businesses is highly desirable.
• Knowledge of brand tracking, campaign effectiveness, attribution, econometrics, Voice of Customer and customer analytics methodologies.
• Experience managing external research or agency partnerships.

Looking for a leadership role where you can shape the future of customer insight? This is a rare opportunity to lead a high-profile insights function through a period of transformation, driving strategic decision-making across brand, communications, retail and customer experience. You’ll have the platform to influence senior leaders, modernise ways of working, and build a best-in-class insight capability., * Salary up to £85,000.

• Performance-related bonus.
• Hybrid working with 3 days per week
• Significant visibility across senior leadership teams.
• The opportunity to shape the future of an evolving insights function.
• A broad remit covering brand, communications, retail and customer experience.
• Strong career development opportunities within a growing data and analytics environment.
• The chance to build and lead a high-performing team while creating lasting commercial impact.

This well-known consumer organisation is investing heavily in data, analytics and customer insight as part of a wider business transformation. With a strong focus on understanding customer behaviour and improving commercial performance, they are evolving their Insights & Analytics function to become more strategic, integrated and impactful. You’ll join at a pivotal point in that journey, working alongside senior business leaders to shape the future direction of the function.