WeAreDevelopers Logo WeAreDevelopers
Sign in
For You LIVE
World Congress 2024 • Aug 20, 2024 • Session details

Building the platform for providing ML predictions based on real-time player activity

Artem Volk , Fabian Zillgens

How do you process millions of telemetry events to personalize gameplay in under 500 milliseconds? Explore Phoenix Games' decoupled, fault-tolerant machine learning architecture on AWS.

Pause
Mute Enter Fullscreen
#1 about 2 min

Overview of Phoenix Games and real-time customization goals

The challenge of adapting player experiences in real-time requires fast data iterations and automated process pipelines.

#2 about 2 min

Customizing player experiences in the Emergency HQ title

Machine learning models apply dynamic gameplay modifications to surface relevant store purchases alongside tailored mission difficulties.

#3 about 2 min

Microservice architecture requirements for unobtrusive event collection

Delivering dynamic game features demands simple cross-studio integration without heavy client SDK dependencies.

#4 about 2 min

AWS infrastructure stack and data flow pipeline overview

A simplified architecture highlights the event collection, offline data processing, and machine learning customization mechanisms.

#5 about 3 min

Managing raw game event execution and payload structures

Handling millions of out-of-order game stream instances requires distinct tracking of real event occurrence timestamps versus upload times.

#6 about 3 min

Comparing offline data analytics with online stream processing

Utilizing Apache Spark extracts long-term insights while real-time user activity is handled via unbound Apache Flink queries.

#7 about 2 min

Managing fast real-time player states using profile APIs

Storing live active user snapshot profiles enables rapid integration of both historical offline data and instant inferences.

#8 about 2 min

Demonstrating pipeline latency thresholds during player purchases

Tracking a native player transaction through Flink visualizes how the profile snapshot API updates within hundreds of milliseconds.

#9 about 2 min

Delivering dynamic game packages using external decision models

Decoupled AWS lambda functions empower independent machine learning calculations and simple rule-based feature testing configurations.

#10 about 2 min

Analyzing customization payloads alongside model inference decisions

Displaying specific package deals relies on observing distinct machine learning delays and debugging underlying player delay logic.

#11 about 2 min

Enabling autonomous deployments and independent monitoring controls

Empowering data scientists with Terraform dashboards minimizes blockages while securing the pipeline against flawed algorithm updates.

#12 about 1 min

Measuring API infrastructure limits and platform pipeline latency

Analyzing sub-second turnaround constraints uncovers operational bottlenecks when calling endpoints and executing live updates simultaneously.

#13 about 5 min

Evaluating deployment pipeline compromises and infrastructure scaling costs

Balancing the advantages of resilient decoupled microservices highlights fundamental trade-offs surrounding duplicate data and high storage costs.

#14 about 2 min

Processing extreme event volumes and validating machine operations

Operating at massive scale emphasizes the importance of data verification to prevent custom features from hurting core business revenue.

#15 about 3 min

Executing automated model generation and dynamic user packaging

Empowering data analysts to build localized cloud containers directly enables specific item delivery configurations tailored to individual gamers.

#16 about 4 min

Implementing Lambda request load balancing and player privacy controls

Handling high volume interactions requires strict AWS container load provisioning and limited personal asset storage tracking parameters.

Matching moments

4:29 min

Shifting data analytics from monetization to player experience design

Johanna Pirker Johanna Pirker · WWC 2021

2:13 min

Modernizing legacy applications for real-time streaming data consumption

Farooq Sheikh Farooq Sheikh +3 · WWC 2025

4:31 min

Optimizing system scalability and real-time push capabilities

David Leitner · WWC 2022

2:59 min

Integrating data analytics and machine learning as interactive elements

Johanna Pirker Johanna Pirker · WWC 2021

2:56 min

Scaling experimental game concepts into production fitness products

Daniel Meilak Daniel Meilak +1 · WWC Europe 2026

5:44 min

Behavioral profiling and creating custom player types in games

Johanna Pirker Johanna Pirker · WWC 2021

More from World Congress 2024

Beyond the Hype: Real-World AI Strategies Panel thumbnail
24:07
10 months ago

Beyond the Hype: Real-World AI Strategies Panel

Mike Butcher, Jürgen Müller, Katrin Lehmann, Tobias Regenfuss

Carl Lapierre - Exploring Advanced Patterns in Retrieval-Augmented Generation thumbnail
21:17
almost 2 years ago

Carl Lapierre - Exploring Advanced Patterns in Retrieval-Augmented Generation

Carl Lapierre

Coding an Immersive Copilot using Unity / .NET and Azure OpenAI! thumbnail
31:50
almost 2 years ago

Coding an Immersive Copilot using Unity / .NET and Azure OpenAI!

Zaid Zaim

Building a diverse tech company: The power of Diversity, Equity, Inclusion, and Belonging thumbnail
29:43
almost 2 years ago

Building a diverse tech company: The power of Diversity, Equity, Inclusion, and Belonging

Sue Quackenbush

Dapr in Practice thumbnail
24:08
almost 2 years ago

Dapr in Practice

marcklefter

Minimising the Carbon Footprint of Workloads thumbnail
27:46
almost 2 years ago

Minimising the Carbon Footprint of Workloads

Michael Mueller

Upcoming sessions on this topic

Open session

World Congress 2026 North America

AI Agents are Only as Smart as their Context: Building a Real-Time Context Engine at Intuit

Bharat Patel

Lead Software Engineer at Intuit

Bharat Patel
Open session

World Congress 2026 North America

Agents That Own Their Inference: Building Production AI Agents on Dedicated GPUs

Duan Lightfoot

Sr. AI Engineer, Akamai

Duan Lightfoot
Open session

World Congress 2026 North America

You Can’t Re-Run Sunlight: Designing ML Data Architectures for Physical AI

An Phan

Senior Data Infrastructure Engineer @ Hippo Harvest

An Phan
Open session

World Congress 2026 North America

The $0.15/month Algo-Trader: Architecting High-Performance Serverless Trading Engines

Vishwak Thatikonda

Lead Full Stack Engineer at SDH Systems

Vishwak Thatikonda
Open session

World Congress 2026 North America

No Single Model to Rule Them All: Building Resilient AI Agents Across Open & Closed LLMs

Emmanuel Acheampong

Senior Manager Developer Relations at Crusoe AI

Emmanuel Acheampong
Open session

World Congress 2026 North America

Trust, But Verify: Continuous GPU Validation at Scale

Kyle Bell

VP of AI @ TensorWave

Kyle Bell

Related videos

How Data is Shaping our Games thumbnail
43:30
WWC 2021 • about 5 years ago

How Data is Shaping our Games

Johanna Pirker

Machine Learning for Software Developers (and Knitters) thumbnail
49:45
LIVE • about 5 years ago

Machine Learning for Software Developers (and Knitters)

Kris Howard

From 0 to 1.000.000: How to build a serverless raffle service for hyperscale thumbnail
30:03
WWC 2023 • almost 3 years ago

From 0 to 1.000.000: How to build a serverless raffle service for hyperscale

Marco Plaul, Martin Sakowski

Remote Driving on Plant Grounds with State-of-the-Art Cloud Technologies thumbnail
48:54
LIVE • almost 5 years ago

Remote Driving on Plant Grounds with State-of-the-Art Cloud Technologies

Oliver Zimmert

Swapping a Data Warehouse at Runtime: Zero-Downtime Migration Without Changing a Single Client thumbnail
30:28
WWC Europe 2026 • about 1 month ago

Swapping a Data Warehouse at Runtime: Zero-Downtime Migration Without Changing a Single Client

Max Fischer, Michael O'Toole

Performant Architecture for a Fast Gen AI User Experience thumbnail
25:47
WWC 2024 • almost 2 years ago

Performant Architecture for a Fast Gen AI User Experience

Nathaniel Okenwa

Related articles

From learning to earning

Jobs that call for the skills explored in this talk.