Salesforce CRM Executive

The role is office-based in Crewe, with excellent on-site facilities including a gym, café, barista bar, breakout areas, and changing rooms. Key Responsibilities

• Design, develop, and execute marketing campaigns using Salesforce Marketing Cloud.
• Build and manage audiences, connecting data from Salesforce Sales and Service Cloud.
• Collaborate with internal teams including Data Science, CRM, Design, and Communications.
• Analyse campaign performance and recommend improvements to maximise impact.
• Create and manage user journeys in Journey Builder and Data Extensions in Email Studio.
• Produce email content in Content Builder, including Content Blocks.
• Write basic T-SQL queries for audience selection and reporting.
• Perform minor HTML/CSS edits as needed.

• Proven experience as a Salesforce Marketing Cloud Administrator (certification preferred).
• Strong knowledge of Marketing Cloud tools: Email Studio, Journey Builder, Content Builder.
• Experience with Data Extensions, user journeys, and CRM database queries.
• Comfortable with basic HTML/CSS editing.
• Strong analytical mindset with the ability to track and optimise campaign performance.

£65,000 + 10% Bonus Full-Time, Office-Based (Monday-Friday) The Opportunity, + Competitive salary with bonus potential

• Pension and life assurance
• Employee fuel card scheme & Electric Vehicle scheme
• Employee Assistance Programme and wellness support via (email address removed)
• 'Cycle to work' scheme
• Free breakfast on-site daily
• Opportunity to develop Salesforce Marketing Cloud and marketing automation skills