Digital Analytics Director
Role details
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Tech stack
Requirements
We are seeking a results-driven Digital Analytics Director to lead our analytics team and drive data-informed decision-making across the organization. In this pivotal role, you will develop and implement comprehensive digital analytics strategies that align with our business objectives. You will oversee the collection, analysis, and reporting of digital performance metrics and work closely with cross-functional teams to optimize customer engagement and conversion rates. Your expertise in analytics tools and methodologies will be essential in guiding the direction of our digital marketing initiatives and enhancing our overall online presence. The ideal candidate will possess a deep understanding of web analytics, data visualization, and digital marketing metrics. You will be responsible for managing a team of analysts, fostering a culture of continuous improvement, and ensuring the integrity of our data reporting processes. Key duties include creating actionable insights from data analysis, presenting findings to stakeholders, and driving the adoption of a data-driven mindset throughout the organization. Strong communication skills are essential, as you will liaise with various departments to translate complex data into clear, understandable strategies. To excel in this role, you should have a proven track record of leading analytics initiatives in a digital environment, along with proficiency in tools such as Google Analytics, Adobe Analytics, and SQL. A Master's degree in a related field and a minimum of 7 years of experience in digital analytics or a similar role are required. If you are passionate about leveraging data to influence strategic decisions and lead a high-performing team, we invite you to apply and be a part of our dynamic organization.