Paid Digital Media Analyst

You'll sit at the centre of paid media performance - supporting the strategic implementation and ongoing optimisation of campaigns across:

• Paid Search (Google Ads, Microsoft Ads)
• Paid Social (Meta, LinkedIn and more)
• Programmatic Display & DSPs
• Online Video & emerging digital channels

Working closely with campaign, creative and analytics teams, you'll analyse performance, identify opportunities and ensure every campaign is delivering against key business objectives - from acquisition through to retention and revenue. What You'll Be Doing

• Monitoring and optimising live paid media campaigns across multiple channels
• Analysing performance data to identify trends, gaps and opportunities
• Supporting campaign strategy through insight-led recommendations
• Refining targeting, bidding strategies and channel mix
• Ensuring campaign quality, tracking, tagging and compliance standards
• Collaborating with internal teams and external media partners
• Producing clear, actionable reports and presenting key insights
• Testing new approaches, tools and technologies to improve performance, * Fully remote within the UK
• Opportunity to work on large-scale, multi-channel campaigns
• Work alongside dedicated campaign and creative teams
• High-impact role focused on performance and optimisation
• A chance to influence strategy, not just report on it

Important

• UK-based applicants only
• No visa sponsorship available
• Occasional travel for team/vendor meetings

• 2+ years' experience in paid media, digital marketing or campaign analysis
• Strong working knowledge of Google Ads, paid social and/or programmatic
• Confident analysing data and translating it into meaningful insights
• Experience optimising campaigns (not just setting them up)
• Excellent communication skills - able to influence and collaborate
• Highly organised with strong attention to detail

Desirable:

• Google Ads / Analytics certifications
• Experience with GA4, Looker Studio, Power BI or similar
• Exposure to multi-market or multilingual campaigns