Digital Insight Manager

The Digital Insight Manager is a senior analytics specialist responsible for delivering insight that improves digital performance, customer outcomes and commercial decision-making across Hiscox's e-commerce and acquisition estate.

This role goes beyond reporting. You will shape how digital data is collected, interpreted and applied in a privacy-first, increasingly constrained data environment, ensuring insight remains trusted, relevant and actionable.

You will act as a centre of excellence for digital insight, partnering closely with Marketing, UX, Product, Technology, Data and external agencies to identify opportunities, diagnose under-performance and drive measurable improvement., * Own and evolve digital measurement across acquisition and e-commerce journeys, ensuring data is accurate, resilient and fit for purpose.

• Design analytics approaches that operate effectively in a consent-led, privacy-first environment.
• Manage tagging and tracking across websites and digital products, ensuring high-quality data capture across customer journeys.
• Work with Technology, Data and agency partners to identify, prioritise and resolve analytics defects.
• Provide clear insight that explains what is happening, why it is happening, and what should be done next.
• Analyse customer behaviour across the full funnel to identify points of conversion, friction and opportunity.
• Build and maintain forecasts and performance views to support planning and in-flight decision-making.
• Lead analytics input into UX, CRO and acquisition testing programmes.
• Support experiment design, measurement and evaluation, ensuring learnings are robust and actionable.
• Champion evidence-based optimisation and incrementality.
• Work with CRM, Data and Marketing teams to improve understanding of customer behaviour across anonymous and known journeys.
• Surface insight that connects digital behaviour to longer-term customer value.
• Develop dashboards, reporting and visualisations that surface the metrics that matter most.
• Drive automation and standardisation of reporting to enable higher-value analysis.
• Act as a trusted analytics partner to stakeholders across Marketing, UX, Product and Technology.
• Champion the value of digital data and performance measurement across the business.

• Strong experience in digital analytics with deep hands-on expertise (Google Analytics essential).
• Proven ability to deliver insight that drives measurable performance improvement.
• Strong understanding of digital journeys, funnels and optimisation techniques.
• Experience with tagging and measurement frameworks such as Google Tag Manager.
• Experience designing and operating server-side and first-party digital measurement approaches, with the ability to balance data quality, privacy, consent and commercial insight in increasingly constrained tracking environments.
• Excellent data storytelling and stakeholder communication skills.
• Experience in financial services or another regulated industry.
• SQL experience; Python or advanced analytical techniques an advantage.
• Experience with data visualisation tools such as Power BI or Looker Studio.
• Exposure to experimentation, forecasting and performance modelling.
• Familiarity with first-party data, CRM or customer analytics.
• Experience designing, evaluating and applying attribution models to understand the incremental impact of digital channels across the acquisition funnel, supporting investment decisions in a privacy-first, increasingly constrained measurement environment.

Hiscox UK is a leading brand in the insurance market, recognised as setting the standards others try to emulate. We consistently deliver strong growth and exceptional returns, recruiting only the very best and empowering them to deliver. We are known for insuring the homes of the rich and famous through to the most innovative technology companies. Our customers are diverse and unique and are only united by our ability to provide specialist insurance tailored to their needs.