Digital Content Executive

Central Employment Marketing & Digital division are delighted to be working with an established eCommerce & bricks-and-mortar Retailer, as they look to appoint a campaign focused Digital Content Executive.

• FT onsite role, part of a new and expanding in-house eCommerce and Performance Marketing team
• Circa £30,000 DOE + benefits, * Create content for paid and organic social media campaigns including video, photography, captions and basic design work (with support from the design team)
• Build and manage email marketing campaigns using Klaviyo, including content creation, segmentation and scheduling
• Support paid media activity, helping manage ads and budgets
• Assist with website campaign delivery, including banners, product updates and promotional content
• Contribute ideas to improve website performance, particularly average order value (AOV) and conversion rates (CVR)
• Help coordinate digital media placements through press partnerships
• Write blog content to support search visibility
• Produce written content across website, email and social channels
• Explore emerging platforms such as TikTok, Pinterest and Reddit
• Support digital reporting using Google Analytics and other business data sources
• Maintain and deliver activity against a structured content calendar aligned with campaigns and product launches

• Circa 2 yrs experience within a dedicated B2C digital marketing/performance based role
• Experience creating content across multiple digital platforms
• Confident managing several campaigns and delivering assets to brief
• Working knowledge of Klaviyo
• Previous experience in email marketing and social media marketing is essential