WordPress Developer & Marketing Specialist

This is a hybrid technical-and-creative position for someone who’s equally at home writing PHP inside a custom WordPress plugin and designing a print mailer or in-store sign. You’ll work directly alongside our Marketing Director - who brings significant WordPress, web development, and creative design experience of their own - as the other half of a small, high-output team. The goal is a complementary pairing: two people who know the work, dividing and reinforcing each other across web and creative rather than duplicating effort.

To be clear, this is a hands-on individual-contributor role, not a management position. But in a team this lean, the quality of your work is highly visible - strong results don’t get lost in the shuffle, and they don’t go unnoticed.

If you like wearing both the developer hat and the designer hat - and don’t want to be boxed into just one - this is built for you.

What You’ll Do

• Maintain, update, and troubleshoot our company website(s) in WordPress, including custom plugin development and modification
• Design marketing materials for in-store, digital, and print use
• Plan, build, and manage Google Ads and Meta Ads (Facebook/Instagram) campaigns
• Coordinate and execute advertising campaigns across digital and traditional channels
• Support day-to-day storefront marketing needs - signage, promotions, and branded assets
• Partner with the Marketing Director as a day-to-day owner of web updates and graphic production

• Comfortable working in a PC / Windows environment
• Hands-on WordPress experience: theme customization, content management, and admin
• Ability to write PHP and to build, modify, and maintain custom WordPress plugins
• Demonstrated graphic design experience across print and digital
• Active, hands-on experience managing Google Ads and Meta Ads campaigns
• Working knowledge of HTML/CSS
• Social media management experience: content creation, scheduling, and platform management

Nice to Have (Preferred)

• Prior experience in a retail or storefront environment
• WooCommerce or other e-commerce platform experience
• Marketing coordination background (campaign planning, vendor communication, asset management)
• Proficiency in Adobe Creative Suite or equivalent design tools
• SEO / SEM knowledge

• Answer Engine Optimization (AEO) - optimizing content for AI-driven search and featured-answer placements, * Do you have hands-on experience writing PHP and building or maintaining custom WordPress plugins?

• Do you have hands-on WordPress experience (theme customization, content management, and admin)?

• Are you comfortable working in a PC / Windows environment?

• Do you have active, hands-on experience managing Google Ads and Meta Ads (Facebook/Instagram) campaigns?

• Do you have a working knowledge of HTML and CSS?

• Do you have demonstrated graphic design experience for both print and digital?

• Do you have social media management experience (content creation, scheduling, and platform management)?

Pulled from the full job description

• 401(k)
• 401(k) matching
• Paid time off
• Employee discount
• Vision insurance
• Dental insurance, * 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Paid time off
• Vision insurance

PGS Gold & Coin is a family-owned precious metals, coin, and collectibles dealer serving the Chicago area for years across five retail locations, plus roadshow and e-commerce operations. We’re a tight-knit team that moves fast, and we’re looking for one person who can own the place where our technology and our marketing meet - keeping our websites running, our ads performing, and our storefronts looking sharp.