Social Media Specialist
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Role details
Tech stack
Job description
Max Connect Digital is hiring a Social Media Specialist to own the day-to-day execution and strategy across a portfolio of local and national clients. Youâll work alongside an account management team and report directly to our Director of Organic Growth, with client-facing responsibility on kickoff calls and monthly reporting.
This is a hands-on role. Youâll be filming and editing content and building calendars in Hootsuite, Canva, and client asset libraries every day. But itâs also strategic. Youâll be expected to think about why a piece of content or a strategy is or isnât working, not just execute tasks.
If you understand that organic social is more than a posting schedule, that native, platform-specific formats outperform recycled content, and that consistent, on-brand content builds real brand equity, youâll fit right in here.
What Youâll Do
Content Strategy & Execution
- Develop and implement organic social media strategies aligned with each clientâs goals and business objectives
- Create engaging, on-brand content - copy, graphics, short-form video concepts, and campaign ideas - across platforms
- Travel locally to client sites to film and capture content, including on-site video shoots using a phone or basic equipment
- Shoot and edit short-form video content for social platforms, from raw footage to a finished, on-brand post
- Manage social media content calendars, ensuring content is planned, organized, and published on time
Client & Internal Communication
- Join kickoff calls to set expectations and establish scope alongside the account manager
- Join client meetings in person or virtually to plan content, align on messaging, and coordinate filming schedules
- Present monthly performance reports to clients; translate data into clear, non-jargon explanations of whatâs working and whatâs changing
- Coordinate with the account team on scope, priorities, and client feedback
Performance & Growth
- Track performance metrics and analyze results to identify wins, opportunities, and optimization recommendations
- Contribute to monthly client reports with clear takeaways, not just metrics
- Manage Meta Business Suite/Portfolio access, page roles, and asset permissions across client accounts
- Boost top-performing posts within Meta Business Suite to extend organic reach where relevant
- Participate in pitches and help shape Organic Social packages, deliverables, and pricing
Requirements
Must-Haves
- 2-5+ years of hands-on organic social media experience in an agency or high-volume in-house environment
- Strong understanding of major platforms, especially Facebook, Instagram, TikTok, LinkedIn, and YouTube
- Working proficiency with Hootsuite and Google Drive
- Comfortable managing Meta Business Suite/Portfolio - account access, page roles, permissions, and boosting posts
- Hands-on experience filming and editing short-form video, including phone-shot content
- Direct experience managing content calendars and publishing schedules across multiple clients
- Clear written and verbal communication; youâll present to clients monthly and write content that fits each clientâs voice
- Exceptional attention to detail and strong time management
- Ability to manage a large, varied client portfolio and prioritize without dropping deliverables
- Willingness to travel locally for client filming and content capture
Nice-to-Haves
- Experience with Canva, graphic design, or advanced video editing
- Experience participating in marketing pitches, proposals, or client growth opportunities
- Familiarity with building service packages, scopes, or pricing structures for marketing deliverables, * Do you have at least 2 years of experience in organic social media management?
- Are you currently working for an agency or executing social media in-house?
- What experience do you have filming and editing short-form video content?
Benefits & conditions
Pulled from the full job description 401(k) Health insurance Retirement plan 401(k) matching Paid time off Vision insurance Health savings account, * Competitive salary
- Generous vacation leave
- Great company culture
- Fully stocked kitchen (food, drinks, snacks, etc.)
- Health, Dental, Vision, Life, Accident, Identity Theft, and Long-Term Disability insurance available
- Health Savings Accounts and Flexible Spending Accounts
- 401k with company match
- Opportunities for personal development, * 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
About the company
Max Connect Digital is a full-service digital marketing agency offering SEO, GEO, paid media, and organic social services. Our organic team manages portfolios across local and national clients with a track record of growing followings, performance, and brand awareness. We work in-office in Draper, UT.
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