Content Designer

Content Designers provide leadership in content strategy and design, ensuring services are clear, accessible, user-centred, and aligned with organisational goals and GDS standards. At a high level, this includes tasks such as:

• Shape clear, accessible content
• Ideally work within GDS standards to deliver high-quality digital services
• Collaborate in fast-paced agile teams delivering critical services, Design and deliver user-centred content for digital services aligned to GDS standards
• Write and edit content using plain English and established style guide
• Work at pace within agile, multidisciplinary teams, contributing to iterative delivery
• Use user research and data insights to inform and validate content decisions
• Plan and support user research activities related to content and user journeys
• Collaborate closely with user researchers, designers, product managers, and developers
• Develop content strategies that align with user needs and policy intent
• Create and iterate content through prototyping, sketching, and rapid testing
• Ensure content meets accessibility standards and inclusive design principles
• Communicate and justify content decisions clearly to stakeholders
• Contribute to and maintain content consistency across services and platforms
• Mentor junior content designers and support capability development within teams

• Proven ability to work at pace in an agile digital delivery environment
• Excellent writing, editing, spelling, and grammar skills with strong attention to detail
• Strong experience using style guides and writing in plain English
• Demonstrated ability to take a user-centred approach to content design
• Ability to clearly explain and justify content decisions to stakeholders
• Experience planning and contributing to user research activities
• Ability to use data and user insights to inform content design decisions
• Experience creating and iterating ideas through sketching, prototyping, and testing
• Strong collaboration skills within multidisciplinary teams
• Solid experience of Automation or AI
• Experience working with UCD team members in a low UCD maturity environment.

Desirable skills/knowledge/experience:

• Experience working on large-scale government/defence digital services
• Familiarity with GOV.UK Design System and content patterns
• Experience contributing to service assessments and GDS governance
• Understanding of accessibility standards (e.g., WCAG)
• Experience mentoring or leading content design activities

Due to the nature and urgency of this post, candidates holding or who have held high level security clearance in the past are most welcome to apply. Please note successful applicants will be required to be security cleared prior to appointment which can take a minimum 10 weeks. LA International is an award-winning partner of choice for many of the world’s most influential companies and government organisations. Holding Enhanced Government Security Accreditation, we are recognised as the European market leader in the delivery of Security Cleared talent to organisations that demand the very highest levels of security, compliance and assurance.