Cappuccino with HR • Dec 22, 2025

Leveraging Leaders’ Voices: The Business Power of Personal Branding

Rudi Bauer , Ash Jones

Ash Jones reveals why executive branding is no longer a vanity project, but a modern leadership duty. Learn how authentic C-suite storytelling transforms talent recruitment and drives growth.

Leveraging Leaders’ Voices: The Business Power of Personal Branding thumbnail

Checking access…

Playback and chapters load privately for Free videos.

Matching moments

1:44 min

Developing a leadership advocacy program for corporate executives

Ash Jones

Ash Jones · World Congress 2026 Europe

1:41 min

Coaching employees to build personal brand and confidence

Brittany Pollari

Brittany Pollari · World Congress 2026 North America

4:24 min

Creating a sustainable internal system for leadership visibility

Ash Jones

Ash Jones · World Congress 2026 Europe

1:45 min

Integrating employee advocacy programs with individual brand growth

Rudi Bauer

Rudi Bauer +1 · Cappuccino with HR

2:35 min

Emphasizing people and purpose in modern employer branding

Rudi Bauer

Rudi Bauer +2 · Cappuccino with HR

4:43 min

The career impact of an intentional personal brand

Teena Idnani · LIVE

More from Cappuccino with HR

Would You Buy Your Own HR? A Product Mindset for People Leaders thumbnail

Would You Buy Your Own HR? A Product Mindset for People Leaders

Apr 2026

The CHRO Agenda: Navigating AI Regulation and Organizational Change thumbnail

The CHRO Agenda: Navigating AI Regulation and Organizational Change

Apr 2026

Why Your Next Best Talent Might Not Be in Your Neighborhood thumbnail

Why Your Next Best Talent Might Not Be in Your Neighborhood

Apr 2026

Beyond Hiring: Building a Sustainable Talent Acquisition Engine at Deutsche Bahn thumbnail

Beyond Hiring: Building a Sustainable Talent Acquisition Engine at Deutsche Bahn

Apr 2026

A-Players: What It Really Takes to Attract Them and Keep Them thumbnail

A-Players: What It Really Takes to Attract Them and Keep Them

Apr 2026

Designing How Work Feels: The Science Behind Sanofi’s Workplace Experience thumbnail

Designing How Work Feels: The Science Behind Sanofi’s Workplace Experience

Apr 2026

Upcoming sessions on this topic

The AI-Powered Solopreneur: Building a Business in the Age of AI

Wolfgang Platz

Tricentis, Katharo Ventures

Founder and CEO

AI Is the Easy Part: Why Faster Engineers Don't Make Faster Businesses

Bharat Sharma

Booking

Senior Engineering Manager

Engineering AI Strategy: Beyond the Hype

Omkar Srivastava

ADSK

Engineering Leader

How is SWE & EM roles are changing in the age of AI

Amol Sharma

Stripe

Engineering Manager

Beyond the Model Wars: What to Learn, Unlearn, and Focus On

Dhiwakar Kusuma

GitHub

Senior Technical Partner Manager

From Agentic AI to Enterprise Ready: Building Agents That Scale, Secure and Deliver

Nagendra Bangalore

IBM

Director of Engineering

Related videos

Own Your Narrative: Why Personal Branding Isn’t Optional thumbnail

Own Your Narrative: Why Personal Branding Isn’t Optional

Cappuccino with HR · Feb 2025

Your People Are The Future Of Your Brand

Ash Jones · Great Influence

World Congress Europe · 2026

From Inside Out: Aligning Culture with Employer Branding thumbnail

From Inside Out: Aligning Culture with Employer Branding

Cappuccino with HR · Sep 2025

Employee Advocacy: The Secret Weapon of Employer Branding thumbnail

Employee Advocacy: The Secret Weapon of Employer Branding

Cappuccino with HR · Feb 2025

Employer Branding: Telling Stories That Matter thumbnail

Employer Branding: Telling Stories That Matter

Cappuccino with HR · Dec 2024

Retention Over Attraction: A New Employer Branding Mindset thumbnail

Retention Over Attraction: A New Employer Branding Mindset

Cappuccino with HR · Jan 2026

Related articles

DC

Daniel Cranney

How Engineering Hubs Build Visibility at Developer Conferences like WeAreDevelopers World Congress

Engineering hubs don’t attend developer conferences for brand awareness in the traditional sense. They attend to build technical visibility, employer branding, and credibility with developers. At l...

8 months ago

A developer representing a company talking to a conference attendee

DC

Daniel Cranney

Stephan Gillich - Bringing AI Everywhere

In the ever-evolving world of technology, AI continues to be the frontier for innovation and transformation. Stephan Gillich, from the AI Center of Excellence at Intel, dove into the subject in a r...

about 2 years ago

Stephan Gillich - Bringing AI Everywhere

From Coding in Silence to Sharing Your Developer Journey - Coffee with Developers with Francesco Ciulla

IntroductionWelcome to another insightful conversation between experienced developers! In this post, we will document my discussion with Francesco Ciulla, an advocate developer at Daily Dev who is ...

almost 3 years ago

From Coding in Silence to Sharing Your Developer Journey - Coffee with Developers with Francesco Ciulla

DC

Daniel Cranney

Events like RSAC Get You CISOs. Developers Decide What Actually Gets Deployed.

Everyone thinks CISOs make the final call on security tools. But in modern software organisations, adoption starts long before the boardroom, inside CI/CD pipelines, developer workflows, and pull r...

9 months ago

A room full of people at a tech conference

From learning to earning

Jobs that call for the skills explored in this talk.

Commercial Excellence Manager & AI Driver, Customer Led Transformation

Cyber Security Salesforce.Com Microsoft Software

about 2 months ago

Digital Identity Senior Manager

Expert Okta SailPoint Cyber Security

Interim Change Manager

München, Germany

Expert E-Business Agile Methodology Artificial Intelligence

6 days ago • Verified

Director of Engineering - Data Platform SDM5

Bengaluru, India

Expert Remote ETL Spark Java EE

about 2 months ago • Verified

Senior Technical Product Manager - Growth Marketing

London, United Kingdom

Expert Remote Product Management

Microsoft Power Platform & Copilot consultant

Brussel, Belgium

Expert Low-code Power BI Data Hub