Insight Analyst

If you're passionate about turning marketing data into powerful insights that drive smarter campaigns and measurable impact, this role is for you.

At Dojo, our data function plays a pivotal role in shaping how we understand and engage our customers. You'll help us unlock the full potential of our marketing performance data, building automated, scalable solutions that reveal what truly drives growth and optimises return on investment.

You'll bring your expertise in analytics and technology to a collaborative environment, working closely with marketing and commercial teams to refine strategies, enhance targeting, and influence decisions that shape the business from day one.

• Serve as the go-to marketing analyst, owning analytics within the marketing domain and supporting senior stakeholders with actionable insights.
• Partner with sales and marketing teams to evaluate performance metrics, customer behavior trends, and ROI across channels.
• Design and maintain dashboards and reports to track campaign outcomes and highlight key opportunities for growth.
• Use data-driven analysis to refine marketing strategies, optimise and forecast channel performance, and improve conversion efficiency.
• Present your insights and recommendations to leadership, influencing strategic decisions based on data and evidence.

• Proven experience analysing data across multiple marketing channels, including web analytics, email, paid social, search, and display.
• Hands-on experience with marketing measurement frameworks, attribution models, and data integration across CRM, web, and advertising platforms.
• Proficiency in SQL, with strong analytical and problem-solving skills with high attention to detail.
• Skilled in data visualisation and storytelling using tools such as Tableau, Power BI, Looker, or Google Data Studio to communicate insights effectively.
• Demonstrated ability to work on BI projects end to end from requirements gathering through to delivery while managing stakeholders and resources.
• Ideally experience using Google Analytics A4 and Google Tag Manager, with a solid understanding of A/B testing, conversion optimisation, and user behaviour analysis.