Social Media Specialist

The Social Media Specialist supports the Scalable Rural Digital Forensics (RDFI) initiatives by managing and growing the program’s digital presence across social media platforms. This role develops and executes content strategies that promote training programs, outreach efforts, and partnerships with law enforcement and community stakeholders. The position ensures messaging is clear, professional, and aligned with public safety objectives. The Social Media Specialist plays a key role in increasing awareness, engagement, and participation in RDFI programs., * Develop and implement social media strategies that support Scalable Rural Digital Forensics training, outreach, and stakeholder engagement goals.

• Create, schedule, and publish content across platforms, including text, graphics, and short-form video highlighting training activities, program impact, and partnerships.
• Monitor social media channels, respond to comments and messages, and engage with law enforcement partners and the community in a professional and timely manner.
• Analyze performance metrics and prepare reports to evaluate effectiveness and guide data-driven improvements.
• Collaborate with program staff and partners to ensure content is accurate, appropriate, and aligned with RDFI messaging, including handling sensitive or restricted information as needed.
• Perform other duties as assigned.

Do you have experience in Digital campaign management?, Do you have a Bachelor’s degree?, Please submit examples of social media content, campaigns, or accounts you have managed. Experience with public safety, training programs, or community outreach content is preferred. Include any available metrics (engagement, reach, growth).

Applicants must be currently authorized to work in the United States on a full-time basis without the need for visa sponsorship. The University will not sponsor applicants for work visas (e.g., H-1B)., Bachelor’s degree from an accredited college or university in Communication, Public Relations, or a related field. One (1) year of experience in coordinating social media campaigns, tracking engagement metrics, and managing social content production.

Knowledge, Skills & Abilities

• Ability to organize and prioritize work while meeting multiple deadlines.
• Ability to analyze and prepare scripts, shot lists, and correspondence.
• Familiarity with social media content strategy and measuring engagement.
• Excellent written and oral communication skills and the ability to collaborate with everyone.
• Proficiency in social media management platforms such as Hootsuite and Loomly
• Ability to coordinate the production of both short-form (30-90 seconds) and long-form (10-15+ minutes) content for national distribution

Preferred Qualifications Two (2) years of experience coordinating social media campaigns, tracking engagement metrics, and managing social media content production.

Since our founding in 1910, The University of Southern Mississippi has remained dedicated to preparing students for success. We deliver programs to more than 13,000 students in Hattiesburg and Long Beach, at teaching and research sites across the Mississippi Gulf Coast, as well as online. We are a community-engaged Carnegie R1 university, earning distinction as one of the nation’s leading research institutions.

Southern Miss is known for pioneering work in polymer science, ocean science, spectator sports safety and security, and bringing language to children with communication disorders. We are also a national leader in a broad range of disciplines, including cybersecurity, hydrography, nutrition, aquaculture, kinesiology, and economic development, among others.

We produce graduates ready to enter fields that are leading the way in emerging technologies through programs such as computer engineering, information technology, and ocean engineering. We’re developing the next generation of business leaders, while also responding to critical workforce shortages by producing skilled professionals in education and nursing. With a tradition of excellence in the arts, we are one of only 36 public institutions in the nation accredited in four major areas of the arts. Home to the Golden Eagles, our student-athletes compete in 17 NCAA Division I sports. With a culture marked by passion and persistence, Southern Miss is delivering graduates who are ready for life. For more information, visit www.usm.edu.

The University of Southern Mississippi is an equal opportunity employer, and all qualified applicants will receive consideration for employment. EOE/VETS/DISABILITY.

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