Social Media Specialist (Automotive OEM Experience Essential)

A rapidly growing international automotive business is launching a new premium lifestyle brand in the UK and is looking for a creative Social & Content Specialist to help shape its social presence from day one.

This is a hands-on role for someone who understands modern social media, creates engaging content and knows how successful brands build communities and cultural relevance.

Responsibilities

• Manage social channels including Instagram, TikTok, Facebook, LinkedIn and YouTube.
• Create engaging content including reels, short-form video, photography and stories.
• Plan and maintain content calendars.
• Attend launches, events and activations to capture content.
• Develop creative content concepts and recurring content series.
• Build and manage influencer and creator relationships.
• Grow and engage online communities.
• Monitor trends, audience behaviour and platform developments.
• Analyse content performance and produce insights and recommendations.
• Work closely with marketing, PR, events and agency partners., Rare opportunity to join a business at launch stage, influence the social direction of a new brand and play a key role in its growth within the UK market.

• 3-5 years’ experience in Social Media, Content or Digital Marketing.
• Strong understanding of Instagram, TikTok, YouTube, LinkedIn and Facebook.
• Excellent copywriting and storytelling skills.
• Experience creating social-first content and short-form video.
• Strong organisational skills and attention to detail.
• Comfortable managing multiple projects in a fast-paced environment.

Desirable

• Automotive, lifestyle, luxury, retail or technology experience.
• Influencer marketing experience.
• Dealer or retail marketing exposure.
• Photography and videography skills.
• Experience with CapCut, Canva, Adobe Creative Suite, Premiere Pro, Meta Business Suite and GA4.

• Competitive salary
• Annual bonus
• Company vehicle scheme
• Private healthcare
• Life assurance
• Pension
• Ongoing development and career progression

Why Join?