CRM Migration Consultant/ CRM Specialist

Harnham

London, UK

7 days ago

Apply on www.reed.co.uk

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Role details

Contract type

Permanent contract

Employment type

Full-time (> 32 hours)

Compensation

£104,000.0 - £110,500.0

Working hours

Regular working hours

Job source

www.reed.co.uk

Tech stack

Data Integration Automation of Marketing Workflow Management Systems Klaviyo Email and SMS Marketing Build Management

Job description

This is an opportunity to join a high-impact CRM transformation project for a well-known retail-focused client. Working through a specialist agency, you will play a key role in migrating CRM capabilities from Bloomreach to Klaviyo, helping to shape the future CRM strategy rather than simply executing a lift-and-shift migration.

The Company

They are a digital agency delivering CRM and customer engagement projects for leading consumer-focused brands. They are supporting a retail client through a significant CRM platform migration and are looking for a contractor who can provide both hands-on delivery and strategic guidance. This is a project-focused engagement where your expertise will directly influence the success of the migration.

The Role and Deliverables

Lead the migration of CRM campaigns and customer journeys from Bloomreach to Klaviyo.
Assess existing CRM activity and determine which data, campaigns, and processes should be migrated.
Design and build CRM workflows, customer journeys, and campaign integrations within Klaviyo.
Define and implement event-triggered communications and automation processes.
Ensure effective integration between Klaviyo and wider business platforms, including payment and transactional systems.
Advise on CRM best practice, segmentation strategy, and optimal platform configuration throughout the migration.

Requirements

Strong hands-on experience with both Bloomreach and Klaviyo.
Proven capability delivering CRM platform migrations and transformation projects.
Strong understanding of CRM strategy, customer lifecycle marketing, and marketing automation.
Experience defining customer segmentation and audience targeting approaches.
Knowledge of data integration, event tracking, and CRM platform connectivity.
Ability to build templates, workflows, and automated customer journeys within Klaviyo.
Experience with Customer.io would be highly advantageous.

If you have strong experience using Bloomreach and Klaviyo please apply below with your latest CV!