Social Media Specialist (Contractor)

Marmur Medical is seeking a talented and driven Social Media Specialist to join our team on a contract basis. This is a rare opportunity to work at the intersection of premium medicine, cutting-edge dermatology, and the most innovative cosmetic and aesthetic treatments available. Producing content that reflects the caliber and artistry of one of New York’s most respected medical and luxury aesthetic practices., The Social Media Specialist will be the primary driver of Marmur Medical’s social media presence. Working closely with our marketing team, you will bring our physicians, providers, and treatments to life through high-quality, platform-native content. Strategy will be developed in close partnership with the Regional Marketing Manager, who will define the overarching direction and priorities. Your role is to bring that strategy to life with creativity, consistency, and precision - staying in regular alignment to ensure content always ladders up to broader practice goals., This is a contract position of approximately 20 hours per week. You will be expected to be present in our Manhattan office two days per week during business hours for content capture (photo/video shoots with providers and staff). Remaining hours are remote-flexible., Content Creation & Production

• Plan, shoot, and edit high-quality photo and video content featuring Marmur Medical’s physicians, providers, clinic space, and treatments.
• Develop platform-appropriate content for Instagram, TikTok, Facebook, and other relevant channels as needed.
• Write engaging captions and copy that reflect the voice, values, and expertise of Marmur Medical that speak meaningfully to and build relationships with our audience.
• Manage a content calendar and ensure consistent, on-brand publishing cadence.
• Repurpose and optimize content across platforms to maximize reach and relevance.
• Support content creation for Dr. Ellen Marmur’s thought leadership initiatives, including materials developed for and funneled to the broader Vos Collection’s channels. platforms

Social Media Management

• Manage and publish content across all active Marmur Medical social media accounts
• Coordinate collaboration posts and content featuring individual provider profiles
• Monitor platform performance metrics and provide regular reporting on key KPIs (followers, reach, engagement, conversions).
• Stay current on platform algorithm changes, trends, and best practices in medical and wellness social media.

Community Management

• Monitor comments, DMs, and mentions across platforms and respond in a timely, brand-appropriate manner.
• Conduct daily engagement across all profiles, including interacting with patient content, partner accounts, and industry conversations to grow brand visibility and foster a sense of community beyond owned feeds.
• Foster an engaged, trusting online community that reflects the warmth and expertise of Marmur Medical.
• Identify and escalate patient-related inquiries or sensitive comments in accordance with HIPAA guidelines and practice policies.

Collaboration & Strategy Support

• Partner closely with the Regional Marketing Manager to align social content with broader campaigns, promotions, and patient acquisition goals, serving as the day-to-day execution arm of a cohesive, strategy-led marketing effort.
• Maintain ongoing, proactive communication with the Regional Marketing Manager through regular check-ins, content reviews, and performance discussions to ensure continuous alignment and agile response to shifting priorities.
• Contribute creative ideas and content concepts to regular strategy meetings.
• Support influencer and partnership outreach as directed.

Do you have a valid American Board of Dermatology Certification certification?, Do you have experience in Social media management?, If you are a creative self-starter with a sharp eye for aesthetics, a passion for healthcare and the world of high-end cosmetic medicine, and a proven ability to grow and engage social media communities, we want to hear from you., * 3+ years of social media management experience, ideally in a healthcare, medical aesthetics, wellness, or luxury consumer brand context.

• Demonstrated track record of growing social media followings and driving measurable engagement
• Portfolio of original content (photo, video, reels, carousels) required.
• Experience working with or marketing to medical providers or clinical teams is strongly preferred.
• Familiarity with HIPAA considerations as they apply to social media and patient content.

Skills & Competencies

• Proficiency in content creation tools including Adobe Creative Suite, CapCut, Canva, or equivalent.
• Strong on-camera direction skill; able to make physicians and providers feel comfortable and look their best.
• Excellent written communication and copywriting ability; strong command of brand voice and tone.
• Experience using native platform analytics and/or tools such as HubSpot Social, Sprout Social, Later, or similar.
• Culturally aware and trend-savvy; actively monitors current events, holidays, seasonal moments, and emerging trends both in popular culture and within the dermatology and medical aesthetics space to ensure content remains timely, relevant, and resonant.
• Highly organized with the ability to manage multiple projects, deadlines, and stakeholders simultaneously.
• Exceptional attention to detail - from caption punctuation to feed aesthetics.
• Collaborative and professional, with strong interpersonal skills for working alongside physicians and clinical staff
• Self-motivated and reliable; able to work independently and manage time effectively in a hybrid environment., * Do you have experience working with or marketing to medical providers or clinical teams?
• Do you have a portfolio of original content? (photo, video, reels, carousels)

Experience:

• Social media management: 3 years (Required)

3.13.1 out of 5 stars New York, NY 10128 Hybrid work From $62.50 an hour - Temporary, Contract

Marmur Medical is a premier dermatology and cosmetic skin care practice located in the heart of Manhattan. Founded and led by Dr. Ellen Marmur - a board-certified dermatologist, scientist, author, and media personality - the practice is widely regarded as one of the most distinguished in New York City and beyond. Alongside Dr. Marmur, our exceptional team of providers includes Dr. Rachel Westbay, Dr. Teresa Song, Jennifer Weiss, PA, Jaclyn Vinagre, DNP, and Alexandra Moench Sweeney, DNP, each bringing deep expertise and a shared commitment to the highest standard of patient care.

Dr. Marmur is a former Chief of Dermatologic & Cosmetic Surgery at Mount Sinai Medical Center and the author of the acclaimed book Simple Skin Beauty. She has been featured in Vogue, The New York Times, NBC, CNN, and countless other national media outlets as a trusted voice in dermatology, innovation, and skincare science. Her approach blends rigorous medical expertise with a deep commitment to patient care, natural results, and skin health for life.

At Marmur Medical, our team of highly trained physicians and providers offers a full range of medical, surgical, and cosmetic dermatology services in an environment that prioritizes warmth, trust, and clinical excellence. Our patients are discerning, our standards are high, and our community is one we are proud to grow.

Joining Marmur Medical means contributing your creativity and skills to a practice that genuinely matters, where great content connects real patients with exceptional care.