Social Media Specialist
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Role details
Tech stack
Job description
Social Media Management
- Manage ANSI’s day-to-day social media presence across Facebook, Instagram, LinkedIn, TikTok, YouTube, and other emerging platforms.
- Maintain a consistent posting schedule using Meta Business Suite or other scheduling platforms.
- Monitor social media channels daily and ensure timely engagement.
Content Creation
- Develop compelling content that educates, informs, and inspires.
- Write engaging captions and calls-to-action.
- Design graphics using Canva or Adobe Express.
- Capture and edit photos and short-form videos featuring physicians, staff, patient education, office culture, and community events.
- Produce Reels, Stories, and short-form videos highlighting treatments, procedures, wellness tips, physician insights, and patient success stories.
- Launch a content marketing blog featuring physicians to drive organic traffic.
Analytics & Reporting
- Track engagement, reach, audience growth, and campaign performance.
- Prepare monthly social media performance reports.
- Recommend strategies to improve digital engagement and brand awareness.
Requirements
The ideal candidate is creative, proactive, organized, and understands how to communicate complex medical topics in an engaging, approachable, and professional manner., * Excellent written and verbal communication skills.
- Strong organizational and project management skills.
- Experience in photography, video content, and visual design.
- Ability to manage multiple priorities and meet deadlines.
- Self-motivated with strong attention to detail.
- One to three years of experience in social media marketing.
- Experience in healthcare, medical practices, physician marketing is preferred.
- Portfolio of previous work is required.
Experience with:
- Canva
- Adobe Express
- Meta Business Suite
- Sendible
- Constant Contact
- TikTok
- YouTube
- Basic video editing software
We’re looking for someone who:
- Is passionate about healthcare marketing.
- Can translate medical information into engaging, easy-to-understand content.
- Enjoys interacting with people and building online communities.
- Brings creativity, initiative, and professionalism to every project.
Benefits & conditions
Pay: $19.07 - $21.94 per hour
About the company
ANSI is a premier medical practice specializing in spine, neurology and pain management. Our mission is simple: “Relieving Pain. Restoring Lives.” We are seeking a creative professional who will create, manage, and grow ANSI’s digital presence across multiple social media platforms. This individual will develop engaging content that educates patients, highlights our clinical excellence, and enhances the visibility and reputation of our practice.
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