From messy addresses to production-ready data: Build a location enrichment pipeline on AWS with HERE

Location data often works in development and quietly fails in production. Test addresses are clean. Real user inputs are incomplete, inconsistent, ambiguous, duplicated, misspelled, or missing the context downstream systems need. In this hands-on workshop, developers will build an AWS-based location enrichment pattern that turns messy real-world addresses and location inputs into structured data using HERE Geocoding. Through guided live coding, attendees will learn how to normalize inputs, enrich them with coordinates and location metadata, handle ambiguity, and prepare the resulting data for one concrete downstream workflow. Focus areas include service-area validation, delivery readiness, or customer operations analytics (or: prepare the resulting data for service-area validation and operational reporting). The session also shows how HERE Location Services enrich AWS-based architectures and be procured through AWS Marketplace, giving teams a cleaner path from prototype to production. This workshop is for developers, cloud engineers, solution architects, and SaaS builders who need real-world location data to work reliably once actual users, customers, assets, deliveries, or operational records are involved.