Hila Fish
May 12, 2023
Personal Branding & Job Search - The Most Practical Approach You'll Ever Find
#1about 4 minutes
How curiosity and networking shaped a tech career
The speaker shares her journey from the army to DevOps, highlighting how proactive communication and curiosity created early job opportunities.
#2about 2 minutes
Frame your resume around achievements, not tasks
Instead of listing tasks like "installed servers," quantify your impact by describing how your work saved money or improved business outcomes.
#3about 1 minute
Expand your job search globally with remote work
The rise of hybrid and full-remote work opens up opportunities beyond your city or country, so don't limit your search geographically.
#4about 3 minutes
Apply for jobs even if you're not fully qualified
Job descriptions are often a wishlist, so submit your application even if you only meet a portion of the requirements to avoid self-rejection.
#5about 1 minute
Leverage personal connections to get referrals
Using a referral from an employee can give your application priority, so find connections within companies you want to work for.
#6about 3 minutes
Use GitHub for portfolios and open source contributions
GitHub can be a portfolio for any role, and for developers, contributing to open source projects is a powerful way to gain experience and stand out.
#7about 2 minutes
Turn your strongest asset into a proactive pitch
Proactively demonstrate your skills by finding a relevant issue, like a bug on a company's website, and presenting it to the hiring manager.
#8about 5 minutes
Build your brand by consistently using social media
Use platforms like LinkedIn and Twitter to share your knowledge, engage in communities, and stay top-of-mind for future opportunities.
#9about 4 minutes
Adopt the mindset that connections are opportunities
Every new connection holds potential, as illustrated by a story where a simple LinkedIn request to a CTO led to a podcast invitation.
#10about 1 minute
Say yes to opportunities before working out details
Embrace a "yes first" mentality to explore new possibilities, as even uncertain opportunities can lead to unexpected growth and connections.
#11about 2 minutes
Unify your online and offline brand identity
Always introduce yourself with your full name to create a consistent brand, allowing people to connect your online presence with your in-person interactions.
#12about 2 minutes
Leverage your previous background as a unique strength
Your past experience in other fields is not a weakness but a unique asset that can be combined with new skills to make you stand out.
#13about 3 minutes
Think outside the box to differentiate yourself
If the common path isn't working, differentiate yourself by trying unconventional approaches and staying open-minded to unexpected career paths.
#14about 3 minutes
Do the common thing in an uncommonly effective way
To succeed, either do something completely different or take a common practice, like using LinkedIn, and execute it in a uniquely personal and effective way.
#15about 5 minutes
Key takeaways for building your brand and career
Success in your job search and personal branding relies on being proactive, networking consistently, embracing creativity, and having patience.
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