Nacho Iacovino

Why building an audience is the best thing you can do for your career.

What if you never had to apply for a job again? Learn how one developer built an audience that brought a constant flow of inbound opportunities.

Why building an audience is the best thing you can do for your career.
#1about 5 minutes

How building a Twitter audience led to a new job

The speaker shares his journey of learning to code and leveraging Twitter's positive tech community to land a developer role.

#2about 5 minutes

Strategies for early audience growth on Twitter

Grow your initial following by posting consistently, engaging with influencers, optimizing your profile, and leveraging the snowball effect from larger accounts.

#3about 3 minutes

Finding a niche to attract high-quality opportunities

Creating specialized content, such as recreating UIs with Tailwind CSS, can rapidly increase visibility and attract job offers from top companies.

#4about 6 minutes

How a single tweet generated multiple job offers

A single, well-timed tweet announcing a job search can generate massive reach, leading to numerous inbound interviews and shifting the power dynamic in your favor.

#5about 3 minutes

Criteria for choosing the right developer job offer

Evaluate job offers based on preferred technology, role responsibilities that align with your goals, and favorable compensation terms like stock options and employment contracts.

#6about 5 minutes

Optimizing your profile and creating your own luck

Build a strong personal brand with an optimized profile and proactively network to create the conditions for career-changing opportunities to find you.

#7about 8 minutes

Becoming sought-after talent without being an expert

Shift from seeking jobs to being sought by sharing your learning journey publicly, which proves your skills and avoids the 'curse of knowledge'.

#8about 2 minutes

Q&A: Handling trolls and negativity on social media

Maintain a positive online experience by focusing on constructive content and using the mute or block features to avoid engaging with trolls.

#9about 4 minutes

Q&A: Time management for content creation

Prioritize consistent engagement with other accounts over spending hours crafting perfect posts, as interaction is the primary driver of early growth.

#10about 3 minutes

Q&A: Balancing technical and personal content

Build credibility by focusing on technical content first, then gradually introduce personal posts to build a deeper connection with your established audience.

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