WeAreDevelopers Logo WeAreDevelopers
Sign in
For You LIVE
World Congress 2026 Europe • Jul 10, 2026 • Session details

Marketing x Product: How We Stopped Gaslighting Each Other and Built AI Products That Actually Work

Ariel Shulman , Yanay Sela

Is cross-functional gaslighting dooming your AI projects? Learn how Bright Data's CMO and CPO united their teams with LLM-summarized telemetry to ship an enterprise-ready, self-healing web scraper.

Starting at 0:47 · Watch from the beginning

Marketing x Product: How We Stopped Gaslighting Each Other and Built AI Products That Actually Work thumbnail

Checking access…

Playback and chapters load privately for Free videos.

Matching moments

2:41 min

Navigating AI spam and aggressive outbound sales tactics

Chris Heilmann Chris Heilmann +2 · LIVE

3:20 min

Bridging constraints between product management and software engineering

Alexandre Guenoun Alexandre Guenoun +3 · World Congress 2026 Europe

1:44 min

Exposing how traditional marketing buzzwords alienate technical audiences

Tim Cadenbach Tim Cadenbach · World Congress 2025

1:53 min

Democratizing feature prototyping for non-technical product managers

Adam Tornhill · Coffee With Developers

2:16 min

Blitzscaling strategies and product-led growth for artificial intelligence startups

Mariane Bekker Mariane Bekker +3 · World Congress 2026 North America

2:14 min

Balancing AI investment with product shipping commitments

Ajita Kanchivakam Ananth Ajita Kanchivakam Ananth · World Congress 2026 North America

More from World Congress 2026 Europe

Building the Nervous System of AI - Michael Kagan (NVIDIA) thumbnail
29:17

Building the Nervous System of AI - Michael Kagan (NVIDIA)

Michael Kagan +1

Five Things in Tech that Matter Now - WeAreDevelopers World Congress 2026 Closing Keynote thumbnail
19:41

Five Things in Tech that Matter Now - WeAreDevelopers World Congress 2026 Closing Keynote

Christian Heilmann · WeAreDevelopers

The Sound of Your Secrets: Teaching Your Model to Spy, So You Can Learn to Defend thumbnail
32:06

The Sound of Your Secrets: Teaching Your Model to Spy, So You Can Learn to Defend

David vonThenen · NetApp

Super scaling for the Super Bowl: How to survive 30 million users hitting your backend in 30 minutes thumbnail
35:13

Super scaling for the Super Bowl: How to survive 30 million users hitting your backend in 30 minutes

Irina Branovic · adjoe

Running Secure Life Science Research at Scale using Hybrid GPU HPC and Kubernetes 🧬 thumbnail
24:23

Running Secure Life Science Research at Scale using Hybrid GPU HPC and Kubernetes 🧬

Jeremy Murray · Stack8s

Angstfreude - AI and Corporate Culture - The Thrill and the Threat thumbnail
30:26

Angstfreude - AI and Corporate Culture - The Thrill and the Threat

Axel Ebert +1

Upcoming sessions on this topic

Open session

What If AI Helps Us Build the Wrong Product Faster?

  • Sekhar Burra

    Sain Innovation

    CEO

Open session

AI Is the Easy Part: Why Faster Engineers Don't Make Faster Businesses

  • Bharat Sharma

    Booking

    Senior Engineering Manager

Open session

Engineering AI Strategy: Beyond the Hype

  • Omkar Srivastava

    ADSK

    Engineering Leader

Open session

The Dream Team You Didn't Know You Had - Multi-Model, Multi-Agent, One Software Lifecycle

  • Aditya Dua

    GitHub

    Senior Manager, Field Services, SAARC

Open session

A Tale of Two Systems: Design and Reality

  • Mandeep Singh

    Kyndryl

    Lead Software Engineer

Open session

Architecting Trusted AI: Coupling Multi-Agent Systems with dbt Semantic Store for Zero-Hallucination

  • Pushkar Mishra

    J.P. Morgan

    Senior Vice President

Related videos

5 things I wish I hadn’t done building my AI agent thumbnail
20:16

5 things I wish I hadn’t done building my AI agent

Shachar Azriel · Baz

World Congress Europe · 2026

The End of Software as we know it thumbnail
26:25

The End of Software as we know it

Paul Adams · Intercom

World Congress · 2025

Your Code Is the Sales Team Now thumbnail
25:59

Your Code Is the Sales Team Now

Marcus König · Spaghetti Ventures

World Congress Europe · 2026

Building the Next Generation of Software thumbnail
32:32

Building the Next Generation of Software

Des Traynor · Fin

World Congress Europe · 2026

Beyond the Code: Human-AI Synergies in Product Development thumbnail
17:43

Beyond the Code: Human-AI Synergies in Product Development

Ajita Kanchivakam Ananth · Google

World Congress North America · 2026

Building AI Products vs. Building With AI thumbnail
30:15

Building AI Products vs. Building With AI

Aparna Dhinakaran +2

World Congress North America · 2026

Related articles

From learning to earning

Jobs that call for the skills explored in this talk.