Rudi Bauer & Daniel Cranney

Bridging Code and Culture: How DevRel Drives Community Growth and Employer Branding

What if your best recruiting tool wasn't a job post, but a community? Discover how DevRel builds authentic connections that attract top talent and strengthen your employer brand.

Bridging Code and Culture: How DevRel Drives Community Growth and Employer Branding
#1about 5 minutes

Defining the role of developer relations in tech

Developer relations acts as a translator between a company and its developer community, a role that suits generalists with diverse skills.

#2about 7 minutes

How DevRel supports HR and talent acquisition

DevRel teams can identify passive candidates and build a supportive community, making them a key strategic asset for attracting tech talent.

#3about 5 minutes

Using DevRel for authentic employer branding

Companies can build trust and a strong employer brand by empowering DevRel to engage authentically with developer communities, especially during a crisis.

#4about 5 minutes

First steps for building a developer relations team

To successfully build a DevRel function, companies must first define their needs and KPIs before hiring generalists who can execute across multiple channels.

#5about 6 minutes

The future of developer culture and DevRel

As AI changes development workflows, the human-centric aspects of DevRel become more critical for fostering a culture of trust and flexibility.

Related jobs
Jobs that call for the skills explored in this talk.

Featured Partners

From learning to earning

Jobs that call for the skills explored in this talk.

Developer Advocate

Digital Talent Agency
Municipality of Madrid, Spain

Remote
API
Python

Developer

Devani Creative
Hoorn, Netherlands

PHP
CSS
HTML
Figma
WordPress
+1

DevOps Engineer

The Digital Recruitment Company
Sheffield, United Kingdom

GIT
Bash
Azure
DevOps
Python
+11

Principal Developer

Real Recruitment
Manchester, United Kingdom

50-65K
API
.NET
REST
Azure
+9